Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content
“Every Body Writes” is a guide that helps those reading with attracting customers more easily with better communication skills from their high quality content that grabs their attention. In a content driven world, it’s an absolute must to be the very best when speaking in an attention-grabbing manner to sell them whatever you are trying to offer.
Anyone who has a website, qualifies as a publisher. If you operate on social media, then you are a marketer as well.
If you think that no one cares about writing anymore, then you are totally wrong! The world of the internet is dominated by headlines and click bait options that rely on the consumer to notice them and click on them out of curiosity. Surely you know this as someone who uses the internet regularly.
Writing has the ability to determine how intelligent we look or how knowledgeable we are on certain topics, and it will never cease to be important. Those who read your writing are able to determine if you are thoughtful, fun, energetic, smart, etc.
In this case, you need to be able to choose your words wisely when you write, and the style needs to be able to fit with what you are trying to offer whether its advice, a product, or a service. You also need to write as though you are speaking directly with the customer in person as this helps them to feel more welcome and more engaged in what you have to offer them.
In this book, “Everybody Writes”, advice and tips are given by Ann Handley who is an expert when it comes to creating and publishing content that provides you with through the roof results.
The rules that are mentioned in this great inbound marketing book apply all across the internet as well as that majority of social media websites that are being used for advertisement as well. Ann delivers these strategies in a way that is easy to understand for those who are looking to succeed in creating the best content possible. It’s a go-to guide for anyone who needs to publish content for their business (big and small).
There are many sections in the book that discuss a lot of useful tips. The first section in the book discusses how to write better and how to hate it less while doing it. It basically teaches how to enjoy what you are doing. You will also get insight on the proper grammar usage while writing. This rules are applied in a way that is fun and easy to remember. Another useful writing technique discussed in this book is sort of giving your audience a bit more information about you. Basically using examples of your personal life experiences while writing and your strengths and weaknesses; what you did to overcome them, sort of helps the reader become more engaged and encouraged.
The traditional marketing techniques that were used in the past simply aren’t enough anymore. It’s time to get with the times! “Everybody Writes” will help you with provide the best legible content that will allow your business to continue to thrive in the online competition.